Panoramic stove creates a Nordic-style camp social center

Customer background: Nordic Wilderness Collective (Norwegian high-end outdoor lifestyle brand)

need:

The traditional fire pit has a single vision and cannot meet the social needs of multiple people sitting around.

Rainy climate in Nordics requires windproof and rainproof functions

High-end customer base has dual requirements for "design sense + environmental protection"

plan:

Panoramic combustion system

6mm high temperature resistant glass on all sides + open-top starry sky fire viewing port

Patented smoke diversion technology (reduce 90% of smoke floating)

Results:

3 months on the market and become Amazon's outdoor heating category Best Seller

The unit price is $799 and still sells 12,000 units annually, with a repurchase rate of 25%.